Our integrated service approach
We develop and execute integrated marketing communications strategies across various businesses and industries including content creation; freelance writing; public relations; reputation and crises management; stakeholder engagement; digital and social media; activations; and events. We are passionate about building brands by delivering engaging content and creating memorable brand experiences that targets measurable business objectives.
Public relations
Our integrated marketing and communications offering includes conceptualisation and implementation of B2B and B2C public relations strategies across traditional media, social media and direct distribution channels. Our long-standing industry knowledge, coupled with strong content generation and extensive media and influencer relationships, help us to generate brand relevance and value while helping clients to create brand awareness and ultimately grow their businesses.
corporate communications
How you engage with your employees, your clients, your business partners, investors and the general public is important to your business success. It is critical for your business to create brand ambassadors by engaging and partnering with key stakeholders. We will help you to create valuable and relevant content, aligning your messaging and engagement with others to your business objectives.
digital marketing and social media
Strong, relevant content that adds value to consumers is what it is all about.
We produce insightful, interesting, newsworthy and engaging content that correctly positions our clients amongst their target audiences. Our integrated marketing and communications approach allows us to create, implement, deliver and manage content on multiple platforms.
Our digital marketing services include online media profiling; creating online website and blog content to maximise SEO (search engine optimisation) strategies; developing and managing newsletters; and developing strong content for social media campaigns.
Crises and Reputation Management
Our team has strong experience in providing crisis communications and reputation management services. We advise and support our clients before, during and after a crisis.
Journalism and freelance writing
Lisette Lombard has extensive journalism experience and writes weekly investment reports for the Financial Times’ MandateWire for global investors as the Africa and Middle-East reporter. She has done freelance writing for various publications including The Sunday Times Business Times, The Sowetan, Business Live, Personal Finance magazine, Accountancy SA, wine.co.za and The Zululand Observer. She is an extremely diverse writer and is able to write about various industries including wine, travel, business and finance.
Her extensive financial and business experience in the South African media and internationally in the United Kingdom, coupled with her qualifications in financial planning and business communication, enables her to write about complicated financial topics in a simple and easily understandable manner.
She has written for various content channels over the past 18 years and can write copy for advertisements, advertorials and editorials for magazines, newspapers and online websites.